Making fun of the way the advertising industry depicts and targets women is pretty much low-hanging fruit at this point. Sending up the tired clichés and tropes of advertising to women has been done—everyone from SNL to Mitchell and Webb to Sarah Haskins to Amazon Bic For Her pen reviews have excelled at it. But that doesn’t make it any less awesome when funny, talented people lampoon typical lady commercials for lady things for ladies, and do it well. In this case, in a video for Yahoo!’s Sketchy series, Megan Amram and a cast of familiar and intentionally multicultural faces hawk a yogurt-birth control hybrid in "Dannon Birth Control on the Bottom."
The commercial features Amram, Retta (Parks & Recreation), Rosa Salazar (Parenthood, American Horror Story) and more skewering the typical commercial scene of women of many backgrounds chatting gleefully about girly things like yogurt and birth control. "My racially-diverse friends and I used to hang out all the time, laughing and talking about probiotic yogurt," Retta explains mid-spoonful.
The whole thing is almost hauntingly on-point, from the giggly forced commercial one-liners to the cut-scenes of the women getting foot massages and doing yoga. Balancing out the heavy satirical nature is a delightful sprinkling of weirdness, including Amram’s intense yogurt-eating faces and lines like "Thanks to Dannon, now I’m regular in terms of my regular period and my butt-period." "Weird Al" Yankovic makes an appearance as The Token Guy, leaving us with some uncomfortable facial expressions after he’s told he can’t have any yogurt. Watch.