Versus Versace Unveils First Images of Their Campaign With Zayn

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Images from Zayn and Versus Versace’s new capsule collection are finally here, featuring the former boy band baby looking tousled and tough in leather. There’s also a video of Zayn and his girlfriend, Bella Hadid, slinking around a dimly lit room in athleisure-wear and distressed jeans.

It’s really nothing very new from pop’s resident bad boy, but it’s certainly still fun. The campaign represents a collection for both men and women, in a palette of khakis, grays, wine, black, and white.

“When I see this collection, I see Zayn,” said Donatella Versace of the new line. “His attitude, his energy and his individuality are in every single piece. I am so proud of what we have achieved together. The campaign defines everything I love about the new generation today.”

The collection features bomber jackets, baggy parkas, backpacks and gym bags, as well as athletic sports bras, bags, and leather pants and jackets. It feels very rock ‘n roll meets cool kid at the gym.

“When I was a kid growing up in Bradford, England, wearing knock-off Versace, I never thought that one day I would actually be designing my own collection. Thanks so much to Donatella Versace for allowing me to do the coolest thing ever.”

Take a look at the new images and video below, and shop the collection, out today, here:

Zayn Malik’s New Album Will Be More ‘Himself’ and ‘Optimistic’

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Photo: @Zayn on Instagram

In a recent interview with Entertainment Weekly RCA Records CEO Peter Edge spilled about the former One Direction member’s new album, out later this year.

“It wasn’t easy making that decision and having the courage to step out first and make a record,”Edge said. “This album has a more optimistic tone to it after coming through that more challenging time. It shows a lot of growth.”

Referring to the first single of the new batch of songs, “Still Got Time (feat. PARTYNEXTDOOR),” Edge said, ““If you think about the lyrics, it’s talking about how it’s great to be young and knowing you’ve still got time to do everything you want to do in life.”

He added, “I think he definitely wants a lot of himself in there, and I think that’s what the last record had — it maybe even gave people more insight than they thought they were going to get.”

So what we’re gathering is that Zayn, who’s decidedly taken the bad boy, sultry dance/ R&B route since splitting from the famed quintet, is hoping to be a little more smiley and honest with his next batch of music. Most of his fellow former bandmates have all also done firm rebrands since the split: Harry Styles is now the free-spirited rock-pop god, Liam Payne is now the tattooed muscle hunk packing on as much sex appeal into his songs as possible, and Niall… well, Niall is being a regular guy, still, we guess?

Take a listen to “Still Got Time” below as you prep for your next big dose of Zayn:

Gigi Hadid Photographs Zayn in the Chateau Marmont for SS17 Versus Campaign

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Photography by Gigi Hadid for Versus Versace

The SS17 Versus Versace campaign has arrived, and with it, model Gigi Hadid’s foray into photography. Starring in the candid new images? Hadid’s own hubby and One Direction-er turned bad boy heartthrob Zayn.

“It was sick to work with Versus. Donatella is a G,” says Zayn. “It was extra special that Gigi shot the campaign. Looking forward to following up with my Versus collection that drops in June.”

Donatella Versace says of the campaign: “The Versus campaign captures everything that is special about ZAYN, Gigi and Adwoa. They are young people who define the mood of their generation with their honesty, energy and their love.”

The images were shot at LA’s famous Chateau Marmont, along with female model Adwoa Aboah, with Art Direction by Erik Torstensson.

Take a look below: