Pharrell Opens ‘Billionaire Boys Club’ Flagship Store in NYC (Photos)

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Pharrell Williams opened the flagship location of his apparel company, Billionaire Boys Club, on Wednesday in Lower Manhattan at 7 Mercer Street.

NEW YORK, NY - NOVEMBER 09: Richie Akiva and Pharrell Williams attend the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club ) *** Local Caption *** Richie Akiva; Pharrell Williams

NEW YORK, NY – NOVEMBER 09: Richie Akiva and Pharrell Williams attend the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

Joining Pharrell at the event was his business partner, Nigo,

NEW YORK, NY - NOVEMBER 09: Pharrell Williams and Nigo attend the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club ) *** Local Caption *** Pharrell Williams; Nigo

NEW YORK, NY – NOVEMBER 09: Pharrell Williams and Nigo attend the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

Brands represented at the store include Billionaire Boys Club, Human Made, Adidas, Kaikai Kiki, Kanye West’s Yeezy, Fenty by Puma, CdG Play, Cactus Plant Flea Market, Neighborhood, Timberland, and Medicom.

NEW YORK, NY - NOVEMBER 09: Interior of the Billionaire Boys Club Flagship at the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

NEW YORK, NY – NOVEMBER 09: Interior of the Billionaire Boys Club Flagship at the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

Billionaire Boys Club began in 2005 when Pharrell Williams partnered with Japanese style legend Nigo to produce two clothing lines: BBC and Ice Cream. They have flagship retail locations in NYC, Tokyo, London, and sell clothing at other stores around the world.

NEW YORK, NY - NOVEMBER 09: Fashion Designer Nigo attends the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club ) *** Local Caption *** Nigo

NEW YORK, NY – NOVEMBER 09: Fashion Designer Nigo attends the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

NEW YORK, NY - NOVEMBER 09: Interior of the Billionaire Boys Club Flagship at the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

NEW YORK, NY – NOVEMBER 09: Interior of the Billionaire Boys Club Flagship at the Opening Of Billionaire Boys Club Flagship with Pharrell Williams on November 9, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Billionaire Boys Club )

Missy Elliott Shades Nicki Minaj With a Slick ‘Misdemeanor’ Bite

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“Where they from?” hip-hop royalty Missy Elliott interrogates in her Pharrell-produced comeback single, “WTF,” calling out all the names that comfortably rose to fame in her absence. It’s a fair question to ask, coming from the woman who delivered iconic cuts like 2002’s “Work It” and 2005’s “Lose Control”—two tracks that helped unite the once disparate worlds of hip-hop and pop, making it easier for someone like Nicki Minaj to break into Top 40.

In a new interview with Billboard, Elliott fuels the blazing fire first sparked by “WTF” when rap contemporary Minaj is brought up in conversation:

When asked about Nicki Minaj, who is clearly influenced by Elliott, she mock-innocently replies, “Oh, she is?” (Speaking to her influence generally, she adds, “Unfortunately, breaking news, there is only one Missy.”)

Though this was a sly diss true to Misdemeanor’s signature nonchalance, Elliott has given praise to the emcee in past interviews, previously telling New York Magazine that “Nicki makes rapping fun again.” In Billboard, she also reflects on when she was coming up in the industry, acknowledging all the female MCs that were dominating the scene: Lil’ Kim, Lauryn Hill, Eve, Foxy Brown and Trina. “There’s room for so many, she said. “It’s important.” Watch “WTF (Where They From),” below:

 

How Last Night’s CFDA Award Wins for Pharrell, HBA, and The Row Are Changing Fashion

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Kanye West presents Pharrell Williams with the Fashion Icon Award at the 2015 CFDA Awards. Photo: Joe Schildhorn/BFAnyc.com

What does CFDA Awards win for The Row mean for fashion? How about the Eugenia Sheppard Media Award being given to Instagram founder Kevin Systrom, or Pharrell’s recognition as a Fashion Icon?

Obviously the world is changing — has changed — and we’re just further witnessing its acceptance. The Row, Mary-Kate and Ashley Olsen’s fashion line, initially perceived as a “celebrity” brand, has again received the highest honor in its category, winning Womenswear Designer of the Year (the first time was in 2012). A media award founded in honor of venerated fashion journalist Eugenia Sheppard was given to a photo sharing app we all use, presented by Kim Kardashian, a reality star who has been accepted by Anna Wintour and the fashion industry as a whole. Pharrell accepted his honor stating, “I’m not a style icon, I’m just inspired.” And at a time when transgender people (the incredible Caitlyn Jenner, anyone?) are in the spotlight, Shayne Oliver’s androgynous design for Hood By Air won the Swarovski Award for Menswear  — yes, trans issues and androgyny are separate, but Oliver’s win is still a testament to widening acceptance of people, design, and visions that may have previously been deemed too “different.” And fortunately, the embrace of different is what fashion is all about these days.

We’re withholding judgment and evening out the playing field. It may not always feel like it, but as a whole we’re becoming more open to the world around us, to being inspired by people we may not have noticed, admired, or turned to before. And that’s a good thing.

Click here to check out the must-see photos from the CFDA Awards, and everything you might have missed from the after party at the Top of the Standard.

See Ryan McGinley’s Good, Loving Vibes Photographed for Pharrell x Adidas

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We’ve already spoken about Pharrell’s upcoming, neon-hued collab with Adidas. But now, the campaign images are here, shot by esteemed photog Ryan McGinley.

In tune with Pharrell’s “HAPPY” vibes, they celebrate love and equality.

“The collaboration between adidas and Pharrell Williams is built on a vibrant sense of optimism, highlighting the importance of equality. Featuring a cast of millennials of all races, ethnicities, and genders, the campaign depicts people from all walks of life, coming together in ways that signify unity and acceptance. These colorful, fun, and optimistic scenes epitomize and embody the spirit of Pharrell Williams and his ongoing work with adidas Originals,” according to the press release. All good things. 

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You can shop this Friday, October 31st at Adidas.

Get in on Pharrell’s Luxury Adidas Collaboration

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Image by Billy Farrell/BFAnyc.com

Fans of Pharrell’s conversation-starting fashions are in luck. Even if you don’t want to wear the infamous Vivienne Westwood hat, chances are the rest of the guy’s style speaks to you.

Starting Saturday (10/18), you can pick up a Pharrell-ified classic–the Adidas Superstar Jacket, done up by the fashion icon/music mogul. The polyester tricot jacket is done up in micro-perforated Nappa leather, has a slight crop, and updated sleeves. And since everything old is (in fashion, always) new again, the classic bomber shape is as relevant as ever.

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 Images courtesy of Adidas

Pharrell + Terry Richardson: All About the GIRL?

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Portrait of Pharrell and Helen – Dance, 2014, by Takashi Murakami, acrylic and platinum leaf on canvas mounted on board (Photo by Terry Richardson)

Galerie Perrotin celebrates the launch of its new space in Paris’ Marais with an inaugural exhibition curated by Pharrell titled “G I R L.” The multi-talented musician is no stranger to the art world. He co-curated “This Is Not A Toy” at Toronto’s Design Exchange earlier this spring, but “G I R L” marks his gallery debut. He first met gallerist Emmanuel Perrotin in Miami back in 2007 and the two quickly became fast friends, sharing an appreciation for artists like Takashi Murakami, Daniel Arsham, and KAWS.

It’s no surprise that all three artists happen to be featured in the show, along with 34 other international artists, about half of whom are women. This ratio is at most satisfactory for an exhibition that “[aims] to celebrate women who are above all free, liberated by artists and their boundless, unfettered imagination.” Marina Abramovic, Guerrilla Girls, Yoko Ono, Annette Messager, and Cindy Sherman all contributed artworks.

However, the inclusion of a Terry Richardson photograph of a woman scrawled with the words “Eat Me” below her waist has drawn criticism. Considering the myriad of sexual harassment complaints against the photographer, the addition of Richardson is the show’s most blatant pitfall.

As the name implies, the exhibition draws inspiration from Pharrell’s latest album. Emmanuel Perrotin saw potential for a fruitful collaboration last year. “After the launch party for my new gallery in New York in late 2013, Pharrell took a few of us to listen to the first 5 tracks of his upcoming album G I R L. The songs put us in such a good mood that we danced to all of them. At this moment, we realized that this tribute to women was going to be a worldwide success and would represent a shift in his career. Pharrell made us feel like we were part of it. This project at the gallery in Paris is a natural continuation of this adventure,” he says.

The site of the exhibition is the only detail that remedies the show’s lazy feminism. Galerie Perrotin’s new Salle de Bal space was formerly a 17th century Hôtel Particulier ballroom. In light of this context, works from artists like the Guerrilla Girls collective radically transform the deeply gendered space. Politics aside, “G I R L” reaffirms Pharrell’s status at the top of the cultural totem. The exhibition’s poor execution reveals just how unwieldy such a position can be.

“G I R L” is on view now at Salle de Bal, Galerie Perrotin, Paris though June 25, 2014. Can’t make it to Paris to see the exhibition in person? View works from “G I R L” in the slideshow below.

[promoslider height=”600px”  slider=”g-i-r-l-curated-by-pharrell-williams”]

Pharrell Puts On The Other White Tee

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Is there a closet staple Pharrell can’t make great? Between his wardrobe of Vivienne Westwood extra tall hats, fashion plate-dom, and a hand in the resurgence of the bathrobe, Pharrell is doing his darndest to make all the good things even better. Now he has his hands on a stack of simple, soft tees. There’s no Billionaire Boys Club membership required for Pharrell’s latest venture into fashion — the Uniqlo t-shirt collab tops out at 20 bucks.

The collection launches at Uniqlo today. Take a look at the whole collection for men and women, below.

01244N185A_125373_70_A1_S 01244N185D_127187_00_A1_S 01244N185E_127183_53_A1_S 01244N185G_127185_00_A1_S 01344N042C_128060_09_A1_S 01344N042D_128063_00_A1 01344N042G_128069_00_A1_S 01344N181B_128054_63_A1_S 01364H070A_122112_09_A1_S 01364H070A_122112_17_A1_S 01364H070A_122112_69_A1_S 20131209-Uniqlo-Tokyo-16-0161_03 20131209-Uniqlo-Tokyo-20-0121_02Images courtesy of Uniqlo

 

Pharrell Williams: Modern Day Universalist and Style Mastermind

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There is a good chance you’ve been humming Pharrell’s Happy since his recent Oscar performance, or that you’ve been listening to his new album G I R L since it came out last week. Maybe you’re still stuck with Get LuckyBlurred Lines, or one of his other inescapable hits. Pharrell Williams is one of those people we’ve been watching in awe for the last ten years, if you can believe. Have you been wondering why he doesn’t seem to age? Are you intrigued by his unwavering influence in music and fashion? So is everyone else. Pharrell is just an extremely well rounded person, with a clear vision of what he wants and an incredibly unique ability to get it.

Pharrell’s been pushing music and fashion boundaries since 2003, breaking stereotypes left and right, but now more than ever seems to be his time. He produced two of the biggest songs of 2013, got nominated for an Oscar, took a Grammy home, and got hitched.  His clothing lines Billionaire Boys Club and Ice Cream turned 10. To those tuned in over the years, Pharrell’s evolving style is reflective of his multi layered personality and talents. Every time he steps out in public he opens a box of surprises, unleashing elements of playfulness in skate culture, hip-hop bling, and high fashion – he looks especially spectacular wearing Lanvin. Pharrell’s style is so self-specific, and that in itself offers encouragement to others just to wear what they feel like.

Shop the look, see more photos, and READ +

Pharrell Joins G-Star To Save the Planet

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The degrading situation of our oceans is no longer news for anyone. Neither are the ever changing climate and other environmental disasters we have witnessed in the last few years. Neither is Pharrell’s Westwood hat. Our planet is in bad shape; however, seeing one of today’s most pressing issues at the forefront of fashion week is a sign of improvement.

As the creative director of Bionic Yarn, Pharrell Williams is using fashion as a platform for social change, collaborating with G-Star to create a denim collection made out of recycled fibers extracted from the ocean. The collaboration was announced this past Saturday at the Museum of Natural History, where an eclectic crowd listened carefully to environmentalists and scientists such as John Davis of the Vortex Project emphasize the importance of saving the oceans before marine animal life no longer exists.

According to the speakers, we have a responsibility to maintain the stability of our planet and most of us are completely ignorant of how our actions are affecting the future. Extracting and recycling plastic is not such a simple task; it requires a collective effort to stop using and producing plastic once and for all. Pharrell claims to also be learning about the environment and fashion as he goes. “Since I’m a novice in fashion and I waste everybody’s time on my own trying to figure out what they’re doing and how they’re doing it, I figured this was an interesting thing that popped up, the first thing that made sense because I got to add my little design to it. So if anything, I’m learning just as much as you guys.” He then continued, “I applaud the folks at G-Star because they’re a big force in fashion and they don’t have to care about these things.  And I know it (the presentation) got a little heavy at times, but you know what? Sometimes the truth is heavy.” It sure is. While most people listened attentively to the presentation, some seemed uneasy as images of dead animals with plastic bags in their stomachs surfaced on the big screen. Pharrell ended his speech on a positive note, reminding the audience that as long as everyone collaborates and does what they’re supposed to do we can all be happy. “I like to make people happy” he said.

“RAW for the Oceans” will be available in stores this summer. Be happy about it.

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