Gita May Hall, a former Revlon model from ’60s, filed a lawsuit against Lionsgate Entertainment yesterday for the use of her image in the Mad Men opening credits, The Hollywood Reporter reports.
Hall’s face is the one in red lipstick which appears on the side of the building as the black-shadow man is falling down; the image, which is a sketch, is based off a photograph that Richard Avedon took for Revlon.
Hall, who is now 79, only became aware of the image’s use in Mad Men when she began watching the series on DVD last year.
Her suit against Lionsgate claims that her likeness is being used for commercial purposes without her knowledge or consen and she asks for compsensation.
It should be noted that Hall’s face is just one of many images based off ’60s advertising which appear on the side of the building during the opening sequence. You can watch the credits below — she’s the one with a curl in front of her forehead and red lips:
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