Tired of Plain Blue Jeans? Simone Rocha Has Your New Denim Fix

Simone Rocha x J Brand

Let’s face it: denim is so ubiquitous that beyond our staple jeans (and maybe a jacket, maybe a button-up) we don’t really get that crazy with denim. Unless you’re Simone Rocha, who has just launched a cool new collaboration with J Brand that’s completely void of basic blue jeans.

Her new collection, inspired by schoolgirls, features ruffled tops and bottoms, dresses, and sleeveless jackets that would make for cute separates, or as a complete look together. “I wanted it to feel a little awkward, a bit young and naive, like the jackets are voluminous and oversized and you see a lot of ankle with the jean,” Rocha told Style.com.

The Simone Rocha for J Brand Collection is available November 14 exclusively at Dover Street Market.

Behold the Christopher Kane & J Brand Denim Collaboration

Back in February, we revealed that this year’s Vogue Fashion Fund winner Christopher Kane was teaming up with denim label J Brand to produce a line of jeanswear for his resort 2012 collection. While the range isn’t up for grabs until November, Telegraph nabbed an exclusive first look at the goods, which feature stonewashed skinny jeans and neon pedal pushers (above). See more looks after the jump.

image Dark and light denim come in J Brand’s classic glove fit. Pedal pushers are a nice nod to SS12’s Bermuda shorts.

image While the range doesn’t include the signature Kane acid-trip prints we hoped for, it does offer some retro flair by way of fluorescent bell-bottoms.

Peep the full collection here.

Hussein Chalayan Teams Up with J. Brand

imageJ. Brand continues to embrace its inner Anglophile. The Los Angeles denim brand has announced it will team up with Brit designer Hussein Chalayan for a capsule collection that will hit stores in the beginning of autumn, says Elle UK. The collaboration comes after J. Brand’s partnering last year with London retail behemoth Topshop. As for the denim styles themselves, we’ll have to wait and see — though knowing Chalayan’s avant-garde tendencies, don’t expect straightforward five-pockets or simple washes.

It’s been a big year for Chalayan already. His Fall 2009 collection for Paris Fashion Week received a warm critical response. Plus, the designer is currently being honored by London’s Design Museum with an exhibition entitled “From Fashion and Back,” on view through May 17.

Topshop Partners with J Brand, Continues to Embrace 80s

Yet more evidence of the eighties resurgence: “The days of the $300 jeans are gone,” Rock & Republic’s founder and creative director, Michael Ball, recently told the Associated Press. While most high-fashion denim lines are going to have a hard time staying afloat, J Brand (the Los Angeles line that’s a household name among Hollywood A-listers) is ensuring its status as recession-proof by partnering with high street retailer Topshop. It’s the second time in which the British megastore has collaborated with a designer denim brand (last year it was Sass & Bide). The collaboration, which launched yesterday, features three separate denim styles all named after New York neighborhoods: the Brooklyn (a skinny pencil leg), the Nolita (a slightly wider cigarette leg), and the Manhattan (a 22-inch bellbottom). Prices start at £85.

Meanwhile, Topshop for spring is suffering from a serious case of 80s mania. From acid washes and high waists to bustiers of which the Material Girl would surely approve, it seems there’s no escaping the decade. Elle’s February issue is following suit, featuring a number of fashion inspiration collages that distinctly channel Desperately Seeking Susan. Even Diddy’s date to Barack Obama’s swearing-in ceremony yesterday sported purple lace gloves in the same sartorial vein. Whether it stems from a hope to return to the economic surplus of Reagan’s heyday, or merely un-inventiveness, 80s stylistic nostalgia is in full effect for spring.