10 Cyber Monday Fashion Deals to Wrap Up Your Holiday Shopping

Happy Cyber Monday! Also known as the one day that you can spend unmentionable hours online shopping at work and not feel bad about it because you know that everyone around you is probably doing it too. It’s a time when top brands and retailers reward their computer-bound consumers with deep discounts across the web, creating the most convenient shopping experience, ever. Since this is also a perfect time to tackle some last-minute holiday shopping, we’ve rounded up ten stellar sales that are guaranteed to satisfy just about every fashionably inclined friend on your gift list.

1. AllSaints: Take 20% off all merchandise, including menswear, womenswear, and accessories when you enter promo code ALLSAINTS at checkout.

2. Shopbop: Spend $250 or more, take $50 off your order; spend $500 or more, take $100 off; spend $750 or more, take $150 off; spend $1,000 or more, take $250 off; or spend $1,500 or more, take $500 off. Use promo code BIGEVENT at checkout.

3. wonderMode: Take 20% off final purchase when you use promo code KZN6C2F1V at checkout. Deal ends at midnight.

4. DKNY: Take 28% off your entire purchase, plus free shipping.

5. Esprit: 40% off all items, including accessories.

6. Betsey Johnson: Take 40% off your entire purchase.

7. Ralph Lauren: Take 25% off reduced items, plus free shipping.

8. Adidas: Free shipping on all purchases, plus $15 off order $80 or more, $25 off orders $100 or more, and $40 off orders $125 or more.

9. Converse: Take 20% off all items, plus free shipping.

10. Nike: Take an extra 25% off clearance items with promo code ADVANTAGE. Sale ends Wednesday.

The Esprit Girl Becomes a Woman

Last night’s event celebrating Esprit’s new holiday collection was chockfull of surprises. For starters, the latest campaign images were revealed, and they feature not one but two in-demand models: Erin Wasson and Giselle Bundchen. This was a calculated move for the brand, as both women represent the evolution of their shopper. “Everyone has warm feelings about Esprit and remembers us as a free-spirited, colorful brand,” notes Christine Miller, VP of Marketing and PR at Esprit US Retail. “Our woman probably wore Esprit during that time, and may even have a special connection with our pieces. And since the Esprit girl has outgrown her classic rainbow-colored logo sweatshirt, we’ve grown with her.”

image Campaign images of Erin Wasson and an older male model, which, Miller explains, is the “mature, experienced, and distinguished guy the brand’s new cool girl would go for.”

Another twist in the debut was the new collection’s colors. Rather than repeat the brand’s expected pop color story, Esprit went for a more sophisticated color palette to match the lifestyle of the “30 Forever” woman – their ideal customer. “Our target age range is 28 to 34, but we believe our woman is eternally 30-years-old and lives in that state of mind, regardless of her actual age. Previously, the various divisions of our brand represented different women at different stages in life,” explains Miller. “Moving forward, our brand direction will be consistent with one Esprit woman to provide specific wardrobing solutions for her life.”

image The brand’s latest knit offerings include loads of neutrals, greys, and other smart hues.

A new sartorial attitude isn’t all that Esprit has up their progressive sleeves. They’ve recently partnered with the Royal College of Art in London to select a handful of young designers to craft custom designs using merino wool from Esprit’s sheep farm in Australia (yes, they own a sheep farm). The designs will debut during London Fashion Week this September. Making big moves!

NYC Openings: Esprit, Priviledged, Housing Works

Esprit (Garment District) – Iconic ’80s clothier drops a massive three-level flagship. ● Priviledged (Dumbo) – Superfluous “d” in boutique name assures all comparisons to the late CW show are purely coincidental. ● Housing Works (Midtown West) – Tenth location of beloved thrift shop, where your designer purchase helps an HIV-positive New Yorker sleep under a roof.

Esprit Looking To Up The Ante; More Bad News At Ungaro

Esprit, the boat-neck, nautical print loving chain retailer is looking to attract a new clientele — specifically that of fashion savvy shoppers more loyal to outlets like H&M or Topshop. The brand “is trying to make an impact with larger, architecturally significant stores and an edgy new advertising and image campaign,” says Women’s Wear Daily. So, what exactly does ‘edgy’ entail? Cameos from Julia Restoin-Roitfeld (daughter of French Vogue‘s Carine Roitfeld who is also the face of Jil Sander’s debut fragrance) and model Daisy Lowe (Gavin Rossdale and Pearl Lowe’s scion who has starred in everything from Marc by Marc ads to DKNY).

While the choices aren’t uninformed ones, the ad campaigns themselves aren’t especially ‘edgy.’ “Lowe’s images were shot in a car graveyard outside Los Angeles to reflect the youthful spirit of the clothes. Restoin-Roitfeld was shot with a larger group of models walking through the Californian desert,” says WWD. What dead cars say about young clothes is beyond me. But hey, at least they didn’t go so far as to enlist a controversial young starlet as creative consultant for the brand. Turns out Ungaro’s choice of hiring on Lindsay Lohan has not only pissed off the fashion house’s namesake, it’s resulted in the CEO of the company quitting as well. “Mounir Moufarrige, Ungaro’s president since 2006 and the architect of a strategy that brought tabloid sensation Lindsay Lohan into the French fashion fold, has resigned,” says WWD. After the verbal beating Moufarrige has taken from both critics and the press alike, it’s no surprise. No word on what this will mean for Lohan’s floundering fashion reputation.