Photo: David X Prutting/BFAnyc.com
What you need to know about Dao-Yi Chow and Maxwell Osborne, DKNY’s new design duo with a Public School education.
Since the announcement that New York-proud DKNY would be heading up the search for a new designer, the gossip mill has been churning. Who would step in? In the excited whispers you could hear the names Dao-YI Chow and Maxwell Osborne repeated again and again — if there was to be new designers for DKNY, this is who we’d be excited about. Today (at about midnight) DKNY made an announcement to make it official: the duo behind Public School are the new designers for DKNY.
In a statement the duo spoke of their appointment:
“We both grew up in NY and DKNY has always been part of the landscape of this city in our formative years as designers and as New Yorkers. It is one of the brands that helped change the game for us and for American fashion. It evokes everything our city was always about — energy, disruption, new thinking and transcending all boundaries. We are extremely proud and excited to be joining the company and to contribute to the next chapter of DKNY, one of the most iconic American brands created by Donna Karan, a true inspiration.”
So what do you need to know?
Diddy’s a fan
Max and Dao designed for Sean Puffy Combs‘s Sean Jean for five years.
The CFDA is a fan
The guys (as Public School) were a part of the inaugural CFDA Incubator class in 2010, won the Swarovski CFDA Award for Menswear, a CFDA Vogue Fashion Fund Award, and so on. So if you don’t know, now you know. Check out some of the sickest looks from the Public School fall 2015 collection shown at NYFW.
They get down with Jenna Lyons
Donna Karan is a fan
They balance each other out. Chow is a family man…
…Whereas Maxwell is the party animal of the two
Here’s Maxwell at Save Venice this year.
Between jobs as creative directors for Public School (both men’s and now women’s, which it introduced in February 2014,) Black Apple (the guys’ moderately priced line,) and DKNY, they’re going to have their hands full.
The long and short of it
Chow and Osborne are the epitome of New York new cool. DKNY’s spring 2015 collection (which is hitting stores now) was a celebration of just the same thing — real New Yorkers in honest to goodness cool clothes. It’s a perfect union, and we can’t wait to see what the guys do with the world of DKNY.
Watch a Face to Face conversation between Maxwell and Dao-Yi and Nick Wooster below.