Stay Swathed in Denim with H&M’s Conscious Collection

Sandra Rieder and Chloe Wheatcroft (Muse) wear H&M Conscious Collection. Photos by Jaesung Lee.

We live in our denim — there’s simply nothing else that makes more sense for our lives. H&M has given us new reason to stay swathed in the stuff with the launch of the new Conscious Collection, available to shop now in stores and online. The materials that make up the collection are more sustainable than ever, and the processes used to create each wash are scrutinized for minimal environmental impact. To top it off, the collection is gorgeous. Smart and pretty? Sounds like the perfect package.

Sandra wears an H&M Conscious Collection cardigan, H&M zipper turtleneck, and refurbished jeans by Rialto Jean Project. Chloe’s overcoat by H&M Conscious Collection.
Chloe wears H&M Conscious Collection bra top, embroidered button down (worn over the shoulder) and skinny jeans, Sandra wears H&M Conscious Collection jumpsuit and sweatshirt, and Cosabella bra.

Photographer: Jaesung Lee
Models: Sandra Rieder and Chloe Wheatcroft (Muse)
Stylist: Alyssa Shapiro

Hair: Jason Murillo
Makeup: Dana Rae Ashburn
Stylist Assistant: Emily Ovaert

Shot on location at 13 Eight Avenue, a West Village townhouse available for sale now. For more information, click here. Special thanks to the Eklund Gomes Team and Clayton Orrigo.

Four Types of Jeans You Need for the Perfect Denim Wardrobe

All photos courtesy of Talley Denim

I like all kinds of fashion — give me embellished dresses, gauze-y skirts, a cool le smoking jacket… Perhaps it’s my inner patriot coming out to pay fashion homage to a very American-feeling staple, but at the end of the day, I’d trade any trend for classic denim, time and time again.

As such, I am constantly curious about what might emerge next, shape, color, or brand wise. So, when we find a new label that combines the resume of a denim expert with the innovation and excitement of a new brand, we want to know everything. Benjamin Talley Smith, a seasoned denim vet, (he worked on Alexander Wang‘s denim launch, Rag & Bone, Evisu, and more) gives us the scoop on his own new line TALLEY, and the pieces required for the ideal denim wardrobe.


The Boyfriend
Fit might not be the first thing that comes to mind when you think of this baggy, borrowed-from-the-boys cut, but Talley Smith tells us it matters more than you think.

“In my opinion fit is what separates a great jean from the rest. At TALLEY we spend most of our time perfecting the fit so it hugs your body perfectly–when it comes to the boyfriend style, that means getting the draping right. Of course an amazing wash helps but without the perfect fit it’s just an ill-fitting jean.”

The Skinny
While we’ve had a number of office debates about what will become of our standby stacks of skinny jeans as the style tides turn to more relaxed fits, Talley Smith urges cautious hesitation before donating all of your skinnies.

“A great skinny is a given. And most girls have a mountain of them now.”


The High-Rise Slim
The high rise slim is kinda like a “mom jean” but…reclaimed, and we’re all about it. Once you embrace the intentional frumpiness of this style, it’s more versatile than you might have thought. Sneakers, flats, heels, boots: all are game. This jean is the new skinny–even if we’re not trashing those just yet either.

“…You want a great vintage wash in an updated fit rather than an ill-fitting vintage jean.”

The 70s Flare
The right wash is just as crucial as finding the right fit, especially if you’re opting for one of these vintage silhouettes. When it comes to this look, we always think of that occasion jean. That sort of glam, professional look that gives a little dressier, tailored vibe and looks great with a statement heel, regardless of your height.

And, if you’re not in the market to restock your wardrobe but want to modernize the denim you’ve got–Talley Smith shares this simple styling trick to keep things casual:

“I personally think the use of running shoes with denim now is interesting. A good Nike with an ankle skinny or even a boyfriend is fun. It makes it less serious.”

Denim dilemma solved. (For a look at how it’s done, check out this story styled by our senior style editor Alyssa Shapiro!)


Alexander Wang Officially Made Denim Sexier Than a Pair of Calvins

Three styles x three colorways, meant to be worn however you want… but we’re digging Alexander Wang’s suggestive suggestion.

Last night, as he’s wont to do, Alexander Wang posted the news on Instagram, and today we’re getting the full reveal.

The jeans will be for sale online and at Alexander Wang stores on December 8th. Pre-order it here. Until then, here’s Anne Ewers photographed by Steven Klein, wearing Alexander Wang denim and nothing else, all greased up, straight lounging.

We’ll take ’em.

Alexander Wang’s Instagram Strip Tease

Photo: Neil Rasmus/

Ah, denim, an American classic. Good for classic wholesome activities like riding horses and hiking.

And if you’re Alexander Wang it’s also great as a doorway for oil-slicked arms and hands. After all, what are pants for but to take off? 😉 😉 😉

#ComingSoon… #DENIMxAW #AWLaunch

A photo posted by ALEXANDER WANG (@alexanderwangny) on

We bring you Alexander Wang’s teaser to denim, one category the wunderkind has yet to explore. Though Steven Klein’s photograph doesn’t show everything, it’s safe to say that Wang will put a new and exciting twist on the classic. It appears to be a starchier, thick denim with slight whiskering. We’re hoping for some solid semi-Mom jeans in the collection. But not like a regular mom. Like a cool mom.

Check @alexanderwangny tomorrow and everyday forever to keep up on this salacious launch.

Crop Your Tops: The Aughts Are Back

Photo by Justin Bridges

Remember when bootcut jeans were everything? When flip phones reigned and a girl couldn’t take a meandering lap around the high school track without replying coyly, “Guess?” to any boy who asked who made those jeans?

The ’90s may have had a pleasantly tight grip on fashion for the past few years, but hints are popping up that it may be time to embrace change and move onward… if not to the newest styles, then at least up to the early aughts. Crop tops are fresh again, and there’s no better way to wear those abbreviated shirts than how they originally looked best; Guess did bootcut best then, and the 33-year old year old American company’s handle of the style remains solid now.

It’s hard to find a designer who hasn’t worked a crop top into a collection recently; from Alexander Wang to Carven, you’d really be hard pressed to find someone who isn’t catching the early aughties wave.

Still, it’s nice to know that the brand who was there the first time will be there for you when you need them again, and we’re all kinds of crazy about those logo tanks.




Kat (Marilyn) wears Guess bootcut jeans and Nike Air Force 1 sneakers throughout. Get the look with this Guess striped sleeveless mock-neck crop top, the all-black version, or this Guess sleeveless double v-neck sweater.

Photographer: Justin Bridges
Fashion Editor: Alyssa Shapiro
Hair and Makeup: Margina Dennis

Special thanks to Pamela Bell.

Your New Denim Everything

It’s spring cleaning season, and as great as it feels, our closets are looking a little spare. We’re realizing we’re going to have to add a few things back in. Ok, no one is holding our arm… and 3.1 Phillip Lim’s new denim capsule collection certainly makes it easier to find a few solid, timeless basics to add to a wardrobe.

The denim collection, featuring carrot pants, a two-way trench, moto jacket, and more,  is in 3.1 Phillip Lim stores and online now. View the capsule below.

PLim_denim_capsule_look_01 PLim_denim_capsule_look_02 PLim_denim_capsule_look_03 PLim_denim_capsule_look_04 PLim_denim_capsule_look_05 PLim_denim_capsule_look_06 PLim_denim_capsule_look_07 PLim_denim_capsule_look_08 PLim_denim_capsule_look_09 PLim_denim_capsule_look_10 PLim_denim_capsule_look_11

Blast from the Past: The Denim Cut-Off Short Is Back

Has anyone else noticed the explosion of denim cut-off shorts this summer? One might associate cut-offs with their dark period, a time when layering denim over colorful spandex, paired with a colorful (or busy floral) crop top was a fashionable choice a la Beverly Hills 90210. In the ’90s, denim cut-offs were also sported in a grungier way: Angela Chase of My So-Called Life rocked distressed cut-offs with an oversized flannel and combat boots for a casual, nonchalant look.

Now, nearly two decades later, denim shorts are back in a big, chic way. Style Icon Alexa Chung, fashion blogger Leandra Medine, and almost every fast pacing, high-heel wearing, catwalk-strutting fashionista has been seen (and photographed) sporting denim cut-offs. Are you daring enough to try, or re-try, the trend?

They’re not hard to find. Vintage cut-offs are available at most thrift or vintage stores, as well as city standby Urban Outfitters, while designer versions can be found at Rag and Bone, and Bergdorf Goodman (5F anyone?) or Barneys. Or for the DIY gal, grab a pair of jeans and scissors and get cutting. 

Image via the man repeller

[More by Anabel Simotas]

All I Want Is a Pair of Denim Underpants

You guys, my birthday this weekend. I will be 29 years old. And that’s actually 29 years old, not thirtysomething but just saying I’m always turning 29 because ha ha ha isn’t that so clever and cute? Anyway, because I am not yet in my thirties, I think it’s perfectly reasonable for me to wear denim underpants. Right? Right.

My friend Darci told me she was going to get me these for Christmas, but fuck that! I can’t wait that long. All I’ve ever wanted in my life is a pair of boxer jorts, because it really is time to take freeballing to a whole new level. I mean, LOOK AT ALL OF THE STYLEZ:

I think the pair with "me" in Japanese really say "me," wouldn’t you agree?

Contact the author of this post at and follow him on Twitter.

Two New Denim Collabs Courtesy of Levi’s & JT

Two new denim lines will be soon be premiering at Brooks Brothers and Target thanks to collaborations with Levi’s and Justin Timberlake’s William Rast label. Levi’s is bringing classic jean styles to both Brooks Brothers standalone-stores as well as its e-commerce site. “Co-branded as Levi Strauss for Brooks Brothers, the $148 designs come in three fits and six washes for men, with all product made in the U.S.,” says Women’s Wear Daily. Each of the styles fit into a classic aesthetic category (read: don’t expect any heavy washing or distressing here). The denim line sells for about $50 more than Brooks Brothers other in house jeans collection, but (at least in terms of sales angles), it has the advantage of being U.S.-made.

Meanwhile, William Rast is following suit and bringing embellished Americana styles for both women and men to Target come Dec. 19. “The collection for Target was inspired by the essence of the William Rast brand—the iconography of biker culture and American denim heritage,” Colin Dyne, William Rast’s chief executive officer, told WWD. Unlike Brooks Brothers x Levi’s, this collaboration is likely to house a far more ornamented take on classic American staples.