The Pantone Color of the Year is Emerald, If You Keep Track of These Things

Design junkies, rejoice (or recoil). Pantone hath spoken, and in the wake of the bright, “spirited” Tangerine Tango that served as the chromatic marker of 2012, they have announced Emerald as the Color of the Year for 2013, chosen to promote “insight” as well as “balance and harmony.” And green is usually associated with calm with these things, right? That might be good. Everyone could use a bit of calm right now.

In the announcement from the Pantone Color Institute, Executive Director Leatrice Eiseman noted that in addition to its place in the natural world, “the human eye sees more green than any other color in the spectrum. She adds:

"As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally-appealing tone translates easily to both fashion and home interiors."

For color trend junkies (is that a thing if you’re not in the design world?), Pantone will be collaborating with Sephora on a beauty line and jcpenney on emerald-tinted home-wares and linens, and in the fashion world the color will appear in some works in the spring spring collections from Tracy Reese, Nanette Lepore, Barbara Tfank, NAHM and Marimekko.

So, there you go. Emerald is the new “it” color. It’s been a good run, Tangerine Tango. Ride off into the sunset, where you will probably blend in quite well and be difficult to distinguish.