Just as Mercedes Fashion Week wraps up, Social Media Week will come to a close as well. With the final round of events happening today, keynote speaker Alec Ross from the Office of Hillary Clinton will present followed by a panel discussion called "Team Obama Talks Digital," in addition to presentations by Reid Hoffman of LinkedIn and venture capitalist Jalak Jobanputra.
The City of New York debuted four new social media channels yesterday at the NYC Tumblr headquarters as part of Social Media Week under the handle "NYC Gov." NYC Gov will now be on Facebook, Tumblr, Twitter, and Foursquare.
"In this era of the information age," Mayor Bloomberg said, "these social media platforms are where so many New Yorkers are increasingly getting their news, conducting their business, sharing their opinions, and living their lives."
The City designed these channels in direct partnership with each of the social media forums, and will use them to streamline top-level news to its followers. Chief Digital Officer Rachel Sterne commented on the necessity of embracing new technologies if New York is to continue increasing the potential of its digital sector.
Last night we attended the Pinterest and Pints after party at Definition 6 in the Flatiron Distirct following the presentation "Pining for Pinterest" given by Helen Todd, CEO of Sociality Squared.
Todd chatted with us about the phenomenon of Pinterest that has swept the internet in recent months.
"Pinterest is a visual curation website, it follows a virtual pinboard. The interesting thing, and why it’s so successful, is that it doesn’t compete with Facebook or Twitter, it actually compliments these services and adds another layer that they don’t fulfill."
Tonight’s Social Media Week closing party will be at District 36 from 7-10:00pm. From nightlife to panels, this week has been a whirlwind success for startups and veterans alike.