Now You Can Smell Like Anna Dello Russo

On December 3, fashion fanatic and apparent Kanye West fan Anna Dello Russo is set to launch her debut fragrance called “The Scent of Anna Dello Russo.” Not camera shy in the slightest, the editor-at-large and creative consultant for Vogue Japan has also taken it upon herself to generate buzz around the launch by leaking a video of her scent, which features her dress-dancing in a dramatic Alan Journo headpiece and Emilio Pucci gown to the sound of Kanye’s hit “Runaway.” She’s also debuted the promotional portrait, shot by none other than famed photographer and longtime Marc Jacobs collaborator Juergen Teller.

In true ADR fashion, the fragrance comes in a gold stiletto-shaped bottle, resembling a piece of antique luxury. It will be sold exclusively on Yoox.com, where you can see a behind-the-scenes video teaser now.

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