Photo courtesy of Egghead
New Yorkers make a routine of their morning bagel from the corner stand or their grande iced latte at Starbucks. But breakfast is the most important meal of the day, so why should it be so mundane?
Executive Chef Jason Hall of Egghead has the answer. His egg-centric sandwich shop has just opened at the Moxy NYC Times Square hotel, and it makes us want breakfast for every meal. Conveniently, they’re open all day and late night.
The Hot Coffee at Egghead. (Photo courtesy of Egghead)
“The rising popularity of ‘all day’ breakfast restaurants inspired our concept for the venue and was a great fit for the area,” says Hall. “With Moxy Times Square’s millennial following and close proximity to Madison Square Garden, we knew that breakfast sandwiches would be a hit, especially if we offered them all day through late in the night after the party at our Magic Hour Rooftop Bar & Lounge.”
And what better way to end the night with some top quality ingredients prepared in the most sublime way? Indeed, after testing more than 20 varieties of eggs, Hall landed on the richest and most colorful yolk from Chino Valley Ranchers in California. And they bake their Kennenbec Potato Brioche bread in-house daily.
It’s the details that count with their Classic, which comes with a fried egg, thick-cut Nueske’s bacon, American cheese, tomato, fried shallots and spicy aioli, and their Hash Brown, which comes stuffed with pecorino cheese.
“We are looking to make the best egg sandwich by putting emphasis on sourcing high-quality ingredients,” Hall concludes.
Above: The Potato Hash Brown at Egghead. Below: The Classic at Egghead. (Photos Courtesy of Egghead)
Egghead is now open at Moxy Times Square. Find more info here.