By now you’ve heard the news that budding starlet Hailey Steinfeld has landed a modeling campaign with Miu Miu, making her the youngest face the Italian label’s ever signed. Formal spokesmodels of Miuccia Prada’s celebrated sub-brand include Evan Rachel Wood, Lindsay Lohan, and Katie Holmes. With Karl Lagerfeld busy becoming besties with Blake Lively and Rachel Bilson, and Angelina Jolie working for a Louis Vuitton campaign, you may be wondering: Where have all the models gone?
One look at the current roster of high-fashion mags proves that actors and musicians aren’t only stealing campaigns, they’re hijacking covers: Penelope Cruz for Vogue, Rachel McAdams for Elle, Eva Green for Harpers Baazar UK, Jennifer Lawrence for Flare, Leighton Meester for L’Officiel, and of course, Lady Gaga for V. The only magazine that fairly consistently places professional models on their covers is i-D, which recently rolled out multiple model–covered issues for May.
And while models aren’t exactly raising torches now that stars are taking over their day jobs, there have been a few who’ve publicly condemned the shift, including supermodel Niki Taylor. In an interview with the Future Claw back in February, when asked what changes she’d like to see in the fashion industry, Taylor replied, “Put models back on covers of magazines and in campaigns and let the movie stars do movies.”
Although we certainly love a fierce model moment, at the end of the day this industry is about making a profit. And for now, whether we like it or not, celebrities sell.