Yesterday we previewed this amazing film produced by Cynthia Rowley for her Spring 2016 collection. Shot on the beach in Montauk, the video was created in collaboration with the Chinese drone manufacture DJI, which has been at the forefront of pushing the technology to the place its at now.
Yesterday, Ms. Rowley had this to say:
“I’ve been mesmerized by surf videos and the way you can watch basically the same action over and over and it’s still riveting. So thinking about a runway show, girl after girl after girl, I wanted my collection to be photographed with the same excitement. Using sports photography was a natural. We contacted DJI in China, inventors of the phantom drone, to see if they would bring their most advanced technology to shoot our collection. They were equally stoked.”
Watch the full video here: