Today In Brit It Girl News: Rita Ora Replaces Alexa Chung for Superga

Instead of tapping the always-stylish Alexa Chung for its campaign like last time, Superga asked Chung’s British neighbor Rita Ora to take the thrown. The 22-year-old Roc Nation artist, Rob Kardashian ex and Rihanna style doppelganger stars in the cult-favorite Italian sneaker brand’s latest spring shoot.

Similar to Frank Ocean and A$AP Rocky, the singer has been making the rounds in the fashion world, especially now that she’s pretty much besties with model-of-the-moment, Cara Delevingne. Ora spoke with Metro at Australia’s Future Music Festival to discuss her newfound fashion fame: "I’ve always loved fashion as much as I love being on stage, although it’s different. But I never really followed trends or cared what people thought about my outfits. I always bought and wore what I wanted. If I wanted to wear a mask on my head, I’d do it. If I wanted to wear an Audrey Hepburn hairstyle, I’d wear it."
 
But don’t expect this style cameleon to take on Chung’s totally wearable, effortlessly cool territory anytime soon: "I like to be comfortable but I don’t always take it into consideration," she explains to Metro."I really like latex clothes, for example. But latex dresses… people come up to me and go: ‘Are you comfortable in that?’ And I’m like: ‘I don’t care. How does it look? It looks good? All right, cool.’" There you have it.
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