The new monogram Longchamp LGP collection is kind of a big deal. So much so that Kendall Jenner took to the streets of Paris this week to spread the word.
Teased on the runway at this past February’s New York Fashion Week, last night Ms. Jenner celebrated with the venerable French luxury brand at the historic Galeries Lafayette department store, which was launching its own LGP pop-up. The logo-riffic collection itself is playful, sexy, insouciant, but with just the right touch of restrained elegance. Encompassing luggage, leather bags, totes, sneakers, sunglasses, statement jackets, even fashionable fanny packs (some pieces designed for both men and women), the collection’s stylistic inspirations run from the cool austerity of 1930s Bauhaus, to the Pop cheekiness of 1960s Andy Warhol.
Longchamp LGP will be available, naturally, at Longchamp’s New York and Paris boutiques – but a one-of-a-kind dedicated L.A. pop-up shop will also be making it available to West Coasters through June 21st at the Westfield Century City Atrium.
Here are some of our faves from the collection.