The New HBA Site Is Raining Men

Image courtesy of Hood By Air

Shayne Oliver didn’t get into fashion to do it like everybody else, and his relaunched site for his cult classic androgy-menswear line Hood By Air is perfectly in tune with that notion. The home page features 360 views of all the looks–men stomping across your screen in  Demeulemeester-esque knee-high combat boots and drape-y leather. Click on store and you can shop raining men–actually not kidding–and shop on the looks that catch your eye. So, if you’re looking to change up your e-tail experience, or add some variety to your add-to-cart addiction, HBA’s new site is worth a click–or more. Click away.


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