Inside Vanessa Bruno’s Crazy-Packed Pop-Up Opening

Last Thurday, an array of top models, stylists, bloggers and editors swarmed 131 Greene Street to welcome cult-favorite Parisian fashion designer Vanessa Bruno to her first-ever pop-up shop in New York. Open now through February 26th, the concept space features an "à la française" theme and includes a well-curated collection of items from fellow French talents Laduree, Bernard Chaveau Editons, and MK2, in addition to Bruno’s effortlessly cool spring/summer 2013 and pre-fall 2013-2014 ranges. I stopped by to check out the digs and chat with Bruno.

This place is packed! Dig you expect the turnout?
"It’s amazing. I feel like I’m at a concert. I’m so glad people came, because I’ve been very excited about this project."

What are some of your favorite features in the store?
"Besides our collections, there are Diptyque candles and Laduree macarons, which adds to the shop’s French spirit."


Speaking of French spirit, what are your thoughts on the fashion world’s current obsession with Parisian style? 
"It’s very sweet and the feeling is mutual. In Paris we embrance American culture as well. Style these days has a very international feel."

Is there anyone out there whose style you admire?
"There is a new model named Camille that I really love. Also, Leandra Medine of The Man Repeller."

Will this pop-up turn into a permanent store?
"We’re definitely going to open a future store in New York, but we’re not exactly sure where. Stay tuned!"


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