Edward Crutchley Explores His Yorkshire Native for AW ’16

Photography: Andrew Vowles
Styling: Julian Ganio
Grooming: Yang Jin Dian
Model: Tony Or (Nevs)

Central Saint Martins graduate Edward Crutchley has fostered a London-based brand rooted in tradition, using where we’ve been as a foundation to give time-honored craftsmanship a fresher form. This season, the designer revisited his native Yorkshire roots—a historic Northern England county rich with Industrial Revolution nostalgia. The familiar inspiration was subtle, manifesting into a natural color palette of “bog oak brown, hawthorn, lichen white and leaf green,” and informing the way pieces were created more than the way they were presented aesthetically. Crutchley favored a slow-burning approach to his fast-paced industry, recruiting the finest local artisans to embrace old-world construction techniques.


Edward Crutchley AW ’16

Silhouettes and styling throughout were relaxed, bringing together sportswear and loungewear to create an effect that looked luxurious without any fuss. Some models accessorized sophisticated brimmed hats, while others wore sweatbands; oversized dungarees were worn over knit turtlenecks and beneath silk, draping robes. Crutchley quietly embedded a personal narrative within the pieces, almost as a signature or thoughtful ode to his past. A ferret, which is the spirit animal of the Yorkshire Dales, was a recurring motif, while family nicknames made hand-embroidered appearances throughout.

“This collection is all about me and where I have come from,” Crutchley said. “Not a pastiche of ‘Britishness,’ but an authentic assay of British artistry. That to me, is true luxury.”

Share Button

Facebook Comments