Andrew WK For Playtex Fresh + Sexy Wipes

You ever read something on the internet and then casually say to yourself, "Welp! I give up! I don’t understand anything anymore!" Because, people, this is happening: Andrew WK is the face of Playtex Fresh + Sexy wipes. They’re kind of like Clorox Disinfecting Wipes, but for your ladyparts, so, yes, it makes total sense that ladies will think, "Whaaaat? Dirty old Andrew WK with the sweat stained white t-shirts thinks I should keep my business fresh? Sign me right up!" 

In a statement, Playtex extolled the virtues of both the product and the spokesman:

This exciting new product required the help of someone who could embody the brand’s playful yet bold campaign; someone who could party hard, but still be clean when it counted. Andrew W.K. is that someone and we are thrilled to have him on board with us for Fresh + Sexy Wipes.

Meanwhile, Mr. WK will be hosting a party at SXSW Interactive on March 9 that includes free wipes and drinks. I’m assuming they’ll serve white wine—because of WOMEN—which, luckily, does not stain. Do you think these Fresh + Sexy wipes work on spilled drinks? There will also be a "one-on-one confessional booth" in which partygoers can tell stories about those exciting and spontaneous moments where they could have used Fresh + Sexy Wipes." 

I don’t know much about female genitalia other than what was briefly covered during eighth grade health class, so I can’t speak of the many reasons why a woman would need to freshen up with disposable wipes. But, I dunno, isn’t it kind of weird that this product exists? Is this a problem? Do women really smell so badly that Andrew WK has to push for them to clean up their junk? 

[via Jezebel]

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