Final nail in coffin of old-school wino playground, as Bowery name increasingly synonymous with high-end downtown style. Brick Rubik’s cube exterior once meant to house NYU dorm, but you’d never know it from the inside. Warm, wood-paneled lobby sets old-school vibe. Upstairs, it’s a loft of your own, crisply appointed with knockout views. Take your pick—sunken tub or stall shower. Gemma restaurant does upscale Italian in gothic setting – lobby bar is a perpetual scene.