Photography: David Sims for Dior
Dior Homme is the latest brand casting high profile artists as the focal point of their international F/W campaigns, tapping legendary Depeche Mode frontman Dave Gahan for their new photo series and fashion film, as well as Manchester By The Sea star Lucas Hedges. The label follows in the footsteps of Prada, who just announced director and writer Pedro Almodóvar as the face of their respective F/W 17 collection.
Dior Homme’s campaign comes as their Creative Director, Kris Van Assche, celebrate his 10th anniversary with the label. Gahan and Hedges are joined by models Dylan Roques and Christophe T Kint. Dior featured a variety of notables last season as well, casting A$AP Rocky and Boy George for an amazing black and white photo spread.
The new campaign sees Gahan, Hedges, and crew pairing Dior suits with metallic accessories and leather gloves for a futuristic, expensive but punk feel. It follow the label’s runway show at London Fashion Week, titled ‘HarDior’ thanks to its hardcore techno soundtrack.